Is that what you call ayah of how Allah designate someone to be followed?
I think it's beyond clear God wants us to follow the family of Mohammad by this verse.
You think it's beyond clear that God wants us to follow the family of Mohammad by that verse? You must have some comprehension issues if you suggested that.
The phrase used in the ayah is "الْمَوَدَّةَ فِي الْقُرْبَىٰ" . Could you enlighten us what "الْمَوَدَّةَ" means?
Love takes on different forms and has different conditions.
You don't love a dog you have, in the same way you love your parents.
You don't love your parents, in the same way you love your child.
You don't love a friend, the same way you love your wife.
etc, etc....
And depending on what you've experienced with each of these, love can demand different things.
The verse is showing the way to show appreciation to God sending Mohammad as a Messenger and Mohammad conveying the message, and for his revelation, and teachings, is to love the near kin (of the Messenger).
This surely shows that they are an integral part of the message, but not only that, the central part in which if you love them, all the outward components of the Shariah will be acted out.
That is you will show appreciation to the whole religion if you love them.
This shows the type of love here, and the rights, surely include following them. If there is any doubt by this verse alone, then verse 25:57 confirms that the wage is who wants to, to take a path to his Lord.
Ultimately, when we think of the Messenger, we relate to him as an Authority on behalf of God, and we show appreciation and love of his holy station and role, by following him. His relationship to us is not like a normal person.
The love here of the near kin of the Messenger would be per other verses be a reminder and taking a path to God.
What exactly is this love? I feel that is for everyone to discover.
The more we know their noble rank, the more we make them the eyes by which we see, the more we come to appreciate them, love them, both for what they have done for us and for their relationship to God.
It's the way to show appreciation to God, by loving those leaders and authorities he has appointed as a means to him, and as a doorway to his pleasure and light.